the process of using email to advertise and sell products and services.”
Building your brand and nurturing client relationships
Email marketing is a fundamental tool for increasing brand recognition, nurturing relationships with prospects, and critically, encouraging those prospects to become clients.
If you are not regularly emailing your prospects and engaging them with valuable content or information, you are missing out on potentially lucrative business.
Managing your email campaign
With templates designed specifically for your business, mailing list management and specialist support, we can create an email marketing campaign that will enable you to build and nurture relationships with your prospects.
We craft the content within our email campaigns carefully, employing the principles of persuasion science and behavioural economics to effectively ‘nudge’ your prospects into enquiring further about your services – and therefore providing you with ample opportunities to convert those leads.
Crucially, we provide you with metrics, enabling you to see the benefits email marketing has for your business, and to track the growth of your prospect list.
Promoting your services
Without email marketing, you are missing out on opportunities to develop relationships and offer informative and engaging content. With email marketing, you can build on brand recognition, establish your authority as an expert and nurture relationships with your prospects – ensuring you are their first thought when they require the services you provide.
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